Week 11B: Email Marketing

This week on commented on Tiffany D, Deanna H., and Michelle B. 's blogs!

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Week 5A: Defining A Target Market

The two websites that I decided to observe where Econobum and Cheap Diapers ! Both of there target markets are adults between 18-45 both male and female who have children. These brands both are very similar. They are both diaper companies and both targeting parents. However, they are both different. Econobum is clearly marketing to the more educated adult, probably older in age, and is middle to high class. The reason why I say that is because someone with a higher educational background would understand that diapers are a huge part of the waste in our landfills and that a cloth diapers are more natural. Adults with a higher education usually have children when they are older in age (around 30-45 years old) and are within the middle to high social class because they make more money due to their educational background. Cheap Diapers is targeting the younger parent, with high school education or lower, who makes a lower wage. The reason why I say this is because Cheap Diapers is obvious...
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Week 2: Overview of Social Media Use

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Facebook, Twitter, Instagram, Pinterest, Tumblr, Blogger, Snapchat, Tinder! The list goes on and on. Today, it seems we have so many social media platforms. We use social media for almost every aspect of out life from making friends to dating to having a business. The social media platforms that I think are geared towards personal use include Facebook, Snapchat, Tinder, and Pinterest. While a few of these do offer support for businesses (Facebook and Pinterest), it seems that people have not caught on to using those features predominately. I think women in particular frequent Facebook and Pinterest because there are a lot of features that engage us including the Marketplace and Group (features in Facebook). I also think that Snapchat and Tinder are more for personal use because they really do not have any features that would support a business such as cash exchange, chat, and/or list of stock. People seem to be using these two social media platforms for dating and meeting new people...
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15B: Optimizing Yourself and Data Analysis

My Facebook, Instagram, and Twitter analytics are doing well. For my Facebook page, I have gotten at least 4 more likes, recently have 25 members for my "Home Staging Tips" group that is attached, and have a few people even like some of my posts. My Instagram has 99 followers this is up 49 followers from when I first began, I have at least 40 likes on each one of my posts, and a few people/businesses even comment on my posts. My Twitter has the lowest analytics but I also have the least amount of posts. I am finding it a bit difficult and time consuming being the administrator on all these accounts. I am seeing the benefit to having a social media team. I feel like I am definitely learning a lot from this class and the audience that is interacting with my page!
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